Marketing Manager - Beauty Industry

Are you a passionate marketing professional with a flair for the beauty industry? PT Lets Cosmetic Indonesia is seeking a dynamic Marketing Manager to lead our brand strategy and drive growth in the competitive beauty market. Based in Jakarta Barat, this role offers a unique opportunity to work with a growing company in the beauty sector, using tools like Google Analytics, Meta Ads Manager, and SEMrush to craft compelling campaigns. You'll work closely with our creative team to develop innovative marketing strategies that resonate with our target audience.

Join us in shaping the future of beauty marketing, where your expertise will be crucial in navigating the ever-evolving landscape of the industry. We offer a collaborative environment, competitive salary, and the chance to grow within a company that values creativity and innovation.

📋 Tanggung Jawab Pekerjaan

• Develop and implement comprehensive marketing strategies to drive brand awareness and sales growth.
• Manage digital marketing campaigns across various platforms, including social media, email, and search engines.
• Analyze market trends and consumer behavior to optimize marketing efforts.
• Collaborate with the sales team to align marketing initiatives with business goals.
• Monitor campaign performance using tools like Google Analytics and Meta Ads Manager.
• Create and manage content calendars for social media platforms.
• Conduct market research to identify new opportunities and trends.
• Lead and mentor the marketing team, fostering a culture of innovation and continuous improvement.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or related field.
• 5+ years of experience in marketing, preferably in the beauty or cosmetics industry.
• Proven track record of successfully managing digital marketing campaigns.
• Strong understanding of SEO and SEM strategies.
• Proficiency in using marketing tools such as Google Analytics, Meta Ads Manager, and SEMrush.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Creative thinker with a passion for the beauty industry.

🛠️ Keahlian

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